The iconic layered cut celebrated in the 70s is trending once again. (Honestly, we are not sure the sexy, layered look ever stopped being hot.) What we do know is that Joico guest artist Ricardo Santiago can create this standout style with a hairdryer, a few round brushes and a couple of magic products. We have everything right here: a rundown of his kit… a quick, easy step-by-step tutorial video; and a super fun quiz to test your hairstyle knowledge, then enter to win amazing K-PAK Color Therapy prizes with our Joiconic Quiz Game!
LET US INTRODUCE THE COLLECTION OF PRODUCTS RICARDO USES TO CREATE THIS STYLE…
K-PAK Color-Protecting Shampoo
This colour-preserving shampoo washes away residue and impurities while gently caring for coloured hair. With a luxurious lather made with antioxidant-rich African Manketti and Argan oils, you truly extend the vibrancy of your colour and protect against future damage every time you wash.
K-PAK Color Therapy Color-Protecting Conditioner
Our moisture-rich formula, with African Manketti and Argan oils, helps protect vibrant coloured hair while delivering long-lasting hydration for stronger hair and less breakage.
K-PAK Color Therapy Luster Lock Daily Shine & Protect Spray
This “magic mist for healthy hair every day” is a silky, smoothing treatment that provides a powerful shield against the effects of styling, heat damage and UV exposure, all of which can fade your colour. The result is remarkable and visible… silky-soft hair that glows.
K-PAK Color Therapy Luster Lock Glossing Oil
This daily treatment creates 150% more shine from just one drop. In addition to boosting shine for longer, it preserves over 85% of coloured hair's vibrancy and prevents frizz without weighing strands down. African Manketti Oil, Argan Oil and Evening Primrose Oil combine to make hair instantly up to 9x stronger, while K-PAK's SmartRelease technology releases Rosehip Oil, Arginine and Keratin to repair, strengthen and protect hair against future breakage, fixing years of damage in a single use.
Dream Blowout Thermal Protection Crème
A speed-styling crème that protects hair from heat damage, humidity and frizz for 24 hours with deeply nourishing ingredients such as Manketti Seed Oil and Safflower Seed Oil. Ricardo uses it to create dreamy, shiny, smooth and luxuriously soft hair in a fraction of the usual drying time.
JoiFull Volumizing Styler Spray
A game-changing product that smooths uniquely, combining the silkiness of a crème with the hold and shaping power of a gel. In seconds, it completely transforms lifeless hair into lush, glossy fullness using pioneering technology that improves the look of even the finest, frizziest strands. It is easy, it is fast, and you really see the transformation happen in Ricardo's video.
Now bring on the brushes…
Yes, there are 4 of them: the flat brush is the perfect choice for brushing wet hair, as it reduces breakage and glides over tangles. The trio of round brushes is the key to styling these va-va-voom layers. Ricardo uses the largest brush at the bottom, then works up to the smallest brush for the feathered area.
NOW WATCH RICARDO AT WORK!